The power of scent - the secret drivers of our mood - Herbow

The effect of scents is not accidental: the aroma molecules that come through our nose directly interact with the brain's emotional centre, the limbic system. This is why a scent can:

reduce stress,
improve the mood,
to stimulate or calm,
and even affect blood pressure or pulse.

Fragrances are all around us, accompanying our daily lives and often imperceptibly shaping our moods and even certain life functions. All it takes is a scent associated with a fond memory to put you in a better mood - or a soothing floral scent to relax you in minutes.

Herbow's natural fragrances work in the same way, subtly supporting our everyday lives, creating balance and helping to make our homes and clothes feel good.

Four scents, four moods

each one a little magic

Be Happy - the fresh energy of the tropical guayaba

The natural fruity scent of guayaba is known for its invigorating effect: it brings freshness, refreshment and lightness to everyday life. This vibrant aroma stimulates the senses, enhances well-being and makes you feel energetic.

How does the freshness of guayaba affect us?

livens up the mood,
enhance mental freshness,
can reduce the feeling of fatigue.

Watch out, because this scent will make you want to dance and you won't be able to resist.

Discover the scents →

Summer rain - a revival of nature

Summer Rain smells like the air after a summer shower: clean, fresh and soothing. Chamomile's natural calming properties are well known: it helps relieve anxiety, reduces stress and helps to create inner balance.

Why does it work so well?

Green plant tones give a sense of closeness to nature, which has been shown to reduce stress hormone levels.

The aroma of chamomile can help to slow the heart rate, thus supporting relaxation.

This scent is ideal if you want to bring a little peace into your home - even at the end of the busiest day.

Make your clothes magical! ✨ →

Fairy Baby - the caring, powdery tenderness

The Fairy Baby fragrance is the embodiment of softness, delicacy and care. Powdery fragrances have long been symbols of purity and comfort, and it is no coincidence that they are associated with a sense of home and security.

Why is the combination of powder and chamomile so soothing?

The aroma of chamomile, as in Summer Rain, can help reduce internal tension.

The powdery tones suggest stability and warmth.

This fragrance is the perfect choice for families with young children or anyone who wants to lock a gentle, loving mood into their clothes.

Try the experience! →

Sparkling Princess - elegant, feminine harmony

The aroma of rose is one of the most powerful emotional scents in the world: it evokes romance, delicacy and femininity. Vanilla, on the other hand, is warm and sweet, which can reduce stress and raise happiness hormone levels.

What do these two fragrances give you together?

harmonious, elegant feminine energy,
calm and balance,
delicate romance and soft embrace.

The Fragrance of the Sparkling Princess is for those who love to reflect softness and elegance in their clothes.

Choose your mood! →

Why do scents work?

When we inhale a fragrance, aroma molecules immediately send a signal through the nasal mucosa to the limbic system of the brain - the part responsible for mood and memory. This is why it is possible for a scent to:

changes our mood faster than any external stimulus,
brings back memories,
affects our stress levels,
and can even affect our heart rate and blood pressure.

Herbow fragrances do all this with the power of natural ingredients - gently, non-irritating, environmentally and skin-friendly. Laundry fragrances don't just make clothes smell good - they always give us a little something back.

Let the scents support you - naturally.

Go to the webshop →

New!